Did you know that Moomintroll and Sniff are shown eating candy in the first Moomin book, The Moomins and the Great Flood, published in 1945?
“When she woke up again she heard a fearful groaning, and realized at once that it was her Moomintroll, who had a tummy-ache. (Moomins get tummy-aches very easily). It had become quite round from all he had eaten, and it hurt dreadfully. Beside him sat the little creature, who had got toothache from all the sweets, and was moaning even worse. Moominmamma did not scold, but took two powders from her handbag and gave them one each, and she asked the old gentleman if he didn’t have a pool of nice, hot porridge.”
Tove Jansson’s cooperation with the Finnish candy manufacturer Fazer started before the first Moomin book in 1937. Tove started with a decoration for Fazer Munkkiniemi, and after that, the cooperation included drawing advertisements and illustrating packages.
The first Fazer Moomin candies were launched in 1957, and after that, the Moomin product family has grown rapidly.
