It is 78 years now since Finland´s expectant parents received the Finnish Baby Box for the first time. The baby box is sent by the Finnish state and is full of clothes and other necessary products the newborn needs. In Finland, the free maternity package is given to all expectant parents and is highly waited and appreciated. In 2013 the baby box by Kela (The Social Insurance Institution of Finland) gained wide publicity when BBC wrote about it and families abroad were sad not to get a similar box for themselves.
Now the expectant parents also outside Finland are able to order the package, thanks to the three Finnish dads. The Finnish Baby Box has been a massive success since it came available in December 2014 and boxes have already been dispatched to all continents except the South-America, a total of over 20 countries.
What delights us Moomin fans is that at the moment two products in The Finnish Baby Box feature the Moomins! A lovely sleeping bag by Familon Oy and Delipap’s Moomin diapers are both Finnish designs just like the 49 other products in the box as well.
Now already the third edition of the box is available and proudly we can tell you that Moomins have featured also the previous editions with these Moomin bodies by Finnwear.
It will be very interesting to follow how the popularity of the concept grows and if there will be more Moomin products in the box in the future as well!
See the current box and its lovely content and order your Baby Box!